Blair Enns | Business Development for Creative Professionals

Blair Enns is the Founder and CEO of Win Without Pitching, a sales training and coaching organization for creative professionals. He has advised hundreds of design firms, advertising agencies, and other creative authorities on how to deprogram themselves from the standard approach to win new business. 

Blair is the author of The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour. He is also the co-host of the 2Bobs podcast and 20% - The Marketing Procurement Podcast.

In this episode of the Smart Business Revolution Podcast, John Corcoran interviews Blair Enns, the Founder and CEO of Win Without Pitching, about his manifesto for helping companies pitch and win better business deals. They also discuss Blair's specialization principle, tips for having conversations about money, and the secret behind the success of Blair's 2Bobs podcast.